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MarketRun

Insights · 6 min read

App development cost in India: why quotes range from ₹3 lakh to ₹28 lakh

By Gnaneswar Kalinga, founder, MarketRun · Updated

The short answer

At MarketRun a first app (MVP) starts from ₹5 lakh and usually takes 8–12 weeks, after a two-week sprint from ₹50,000 that ends in a written scope and a fixed quote. Quotes across India vary widely because each vendor prices a different, usually unwritten, scope. Compare written scopes, not totals.

Why the same app gets very different quotes

A founder on r/indianstartups wrote that six developers quoted between ₹3 lakh and ₹28 lakh for the same app. Another, on r/StartUpIndia, was quoted ₹2.5 lakh for a Flutter MVP and asked whether that was normal. The gap is rarely about honesty. Each vendor is pricing a different app in their head, because nobody wrote the scope down.

  • Features are counted differently: login, payments, notifications, chat, an admin panel and reports can each be in or out.
  • Design may be a template, or screens designed for your users.
  • The backend, database and admin tools may or may not be included.
  • Testing on real mid-range Android phones, or only on the developer's own device.
  • Launch on the Play Store and App Store, or only an install file.
  • Who owns the code, the design files and the cloud and store accounts.
  • Support after launch, which some quotes leave out completely.

How much does it cost to build an app or MVP in India?

StepWhat you getPrice
Validation sprint, 2 weeksUser interviews, a clickable prototype, the written scope and architecture, and a fixed quotefrom ₹50,000 (credited to the build)
MVP build, 8–12 weeksThe app on web and/or mobile, AI only where it saves real time, analytics from day one, milestone billingfrom ₹5 lakh
Launch supportDeployment, monitoring and fixes in the weeks after launchincluded in the build
After launch (optional)Monitoring, updates, security patches and small changescare plan from ₹15,000 a month
Starting points, not quotes. Prices exclude GST.

Want this as a written scope for your project?

Get a written scope and quote

Sample written scope

illustrative, not a client

First app for a booking startup

Prepared after: the two-week validation sprint (₹50,000, credited to the build)

In scope

  • An Android app and a web admin panel
  • Sign-up and login, search, booking and booking history
  • Notifications for booking confirmations and reminders
  • Analytics from day one
  • Launch on the Play Store
  • Launch support in the weeks after release

Not in scope

  • An iOS app (planned for a later phase)
  • Online payments (planned for a later phase)
  • Marketing, content writing and logo design
Read the rest of the sample
MilestoneWhenAmount
Validation sprint: interviews, clickable prototype, this scopeWeeks 1–2₹50,000 (credited)
Core flows workingAround week 5part of ₹5,00,000
Beta build for testersAround week 9part of ₹5,00,000
Play Store launchAround week 12part of ₹5,00,000

Fixed quote for the build: ₹5,00,000, excluding GST, billed by milestone.

You approve this document before any work starts.

These are starting points, not quotes, and exclude taxes. On full payment the code, designs and documentation are yours.

What can I get for ₹50,000?

Not a finished app from us. ₹50,000 buys our two-week sprint: user interviews, a clickable prototype, the written scope and architecture, and a fixed quote, which you keep even if you build elsewhere. Founders on r/StartUpIndia report quotes for simple apps from ₹3 lakh to ₹10 lakh.

What pushes a first app above ₹5 lakh

ChoiceLower costHigher cost
Platforms at launchOne (Android or web)Android, iOS and web together
PaymentsNone or a payment linkWallets, subscriptions, refunds
Real-timeNoneChat, live tracking, bidding
Your existing systemsNoneBilling, CRM, ERP, WhatsApp
User typesOneSeveral with different screens
Offline and AIOnline only, no AIWorks offline, heavy AI features

How to compare quotes

  • Ask every vendor for a one-page written scope: what is included and what is extra.
  • Ask for a demo of apps they have built and still run.
  • Tie payments to milestones you can see working, not to dates.
  • Ask who will own the code, the design files and the store and cloud accounts.
  • Ask what support costs after launch, before you sign.
  • Treat a very low quote as a question, not a bargain: it usually means a template, a reused clone or a scope that grows later.

Costs that come after launch

Plan for hosting, the app store accounts (Google Play charges a one-time US$25 developer registration; Apple's developer programme costs US$99 a year), any paid services the app uses, and maintenance. Phones and operating systems change every year, so an app nobody maintains slowly breaks.

Questions people ask

App banane ka kharcha kitna aata hai?

MarketRun mein pehla app (MVP) ₹5 lakh se shuru hota hai aur aam taur par 8 se 12 hafte lagte hain. Usse pehle do hafte ka sprint hota hai (₹50,000 se), jismein scope likha jaata hai aur fixed quote milta hai. Sprint ki fees build mein adjust ho jaati hai.

App banane wali company kaise chune?

Har company se likha hua scope maangiye, unke banaye hue apps ka demo dekhiye, aur poochiye ki code aur accounts kiske naam par honge. Sabse sasta quote aksar adhoora scope hota hai.

Is ₹2.5 lakh normal for a Flutter MVP?

It can be, for a small scope. Ask what it includes: design, backend, admin panel, testing on real phones, store launch and support. Two quotes are only comparable when the written scopes match.

Who owns the app code?

At MarketRun, you do: on full payment the code, designs and documentation transfer to you, and the cloud and store accounts are set up in your name.

Is app development cheaper in Hyderabad?

Our prices are the same wherever you are. Across India, quotes differ mainly by scope, not by city.

App banwana hai, shuru kaise karein?

Pehle ek page mein likhiye ki app kaun use karega aur kaunsa ek kaam sabse zaroori hai. Phir do-teen companies se likha hua scope aur quote maangiye. MarketRun mein shuruaat do hafte ke sprint se hoti hai (₹50,000 se), jismein prototype, scope aur fixed quote milta hai.

Coaching ke liye app kaise banwayein?

Coaching app mein aam taur par batch aur timetable, fees reminder, notice, study material aur admission enquiry hote hain. Pehle dekhiye ki koi ready-made coaching app kaam kar sakta hai ya nahin. Custom app MarketRun mein ₹5 lakh se shuru hota hai, do hafte ke sprint (₹50,000 se) ke baad.

Written scope, fixed quote

Tell us what slows your business down.

Websites and automation are quoted after a 30-minute call. App and software builds start with a two-week sprint that ends in a written scope and a fixed quote.

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